She Knows Best is a book built on lived experience. It brings together the voices of women who have built, led, and learned through real-world business journeys.
Rather than focusing on theory or perfection, She Knows Best centers on honesty, reflection, and the kind of wisdom that comes from doing the work.
About She Knows Best
A Collection of Stories Shaped by Experience
Why This Book Exists
This book was created to make space for stories that are often shared quietly, if at all.
Behind every business, career shift, or leadership role are moments of uncertainty, growth, and resilience. She Knows Best exists to highlight those moments, offering insight not from a distance, but from experience.
What Makes She Knows Best Different
She Knows Best is rooted in real experience.
The stories come from women across diverse industries and backgrounds
Each chapter reflects a unique path, shaped by challenges and growth
The insights shared are practical, reflective, and honest
There is no single definition of success. Only lessons learned along the way
This book isn’t about quick wins or polished narratives. it’s about perspective resilience and the value of learning through lived experience.
Meet the Authors
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![Image of Author Molley Ricketts]()
Molley Ricketts
Molly is an innovative workforce solutions expert at Incipio Workforce Solutions, specializing in employee engagement, strategic recruiting, and turnover reduction. She works closely with leaders to build strong, sustainable teams that support long-term success.
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![Headshot of Paula Barmore.]()
Paula Barmore
Paula is a Broker Associate at Parker & Klein with more than three decades of experience serving the Louisville area. With expertise in residential, commercial, and investment real estate, she helps clients navigate each decision with clarity, care, and a focus on finding the right fit.
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![Headshot of Amy Rudy.]()
Amy Rudy
Amy is a Revenue and Growth Coach, Speaker, and Advisor at Impact Sales Systems who helps leaders unlock profitable growth by changing behaviors, not just processes. Her work centers on shortening decision cycles, increasing conversion, and creating sustainable revenue momentum.
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![Headshot of Amy Simpson.]()
Amy Simpson
Amy is a Human Resources professional with over 22 years of experience supporting private and public organizations. She partners with teams to implement HR strategies that drive engagement, performance, and sustainable business growth.
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Pamela Fulton Broadus
Pamela, owner of Splendid Events, LLC, is an experienced event management professional specializing in live and virtual experiences. With expertise in sales, negotiation, marketing strategy, and business development, she builds events that leave a lasting impact.
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![Headshot of Lauren Broadus.]()
Lauren Broadus
As Chief Operations Officer and Partner at Splendid Events, LLC, Lauren helps organizations execute seamless events and projects. She streamlines events, conferences, and training programs through full life-cycle management services.
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![Headshot of Jenna Ahern]()
Jenna Ahern
Jenna is a digital marketing strategist and founder of Guardian Owl Digital, a women-owned agency recognized by Forbes, Business Insider, and BossBabe. Combining search strategy, paid media, social, analytics, and AI, she helps leadership teams build aligned, scalable brands that grow with clarity, not noise.
